North Coast Connections: Out of time

Unless we mark the passage of an era, time will quietly slip away until few, if any, even remember when something was a big part of our lives. Such is the case on September 19 when using your home or business phone to call the time will end a 60+ year tradition. For those of you born in the Internet age, it will mean little to you that not long ago the only way to REALLY know the exact time was to call 767-2676, or "POPCORN," and a recorded woman's voice would intone the time in 10 second intervals saying something along the lines of ... "at the tone, the time will be 3:53 and 10 seconds ... beep." Later, the time zone designation was added to the message (Pacific Daylight or Standard Time).

Nowadays, people have dozens of ways to access what my father used to call "Navy time," which is accessible through the US Navy Observatory and used as the "official" time for military operations. My favorite is something called The World Clock that I use a lot when trying to figure out what the time is in some other world location. This is even useful in the US when I'm working in one of the few states that don't observe daylight savings time. However, one doesn't have to look far to find the accurate time with cellphones, cable TV boxes, computers and cable news programs all featuring the time that is synchronized to some accurate (and probably Internet-based) source.

The San Francisco Chronicle article on the demise of phone-time even features a podcast interview with stage, TV and voice actress Joanne Daniels, the woman who originally recorded the looping audio track. Born and still living in Atlanta, Daniels had to drop her Southern accent for the taping so as to homogenize her voice.

As you can imagine, the number of calls to phone-time are significantly lower than they used to be, and dropping at a rapid rate. Still, utility watchdog groups say AT&T is ignoring its customer needs by unplugging time, citing that the service is used extensively by the disabled (especially the vision impaired) and by those without computers.

By the way, that old "dial POPCORN" trick is a misnomer ... if you dialed the prefix 767 and any combination of four numbers thereafter, you would reach the time. POPCORN was only used to help people remember the prefix. I used to know other power user land line phone tricks, but I forgot them long ago. Things like numbers to dial after which you'd hang up and your phone would ring ... and a number to call that would tell you what number you were calling from. I guess these are dying novelties as cell phone power user tricks are becoming far more useful.

Still, I remember as a kid dialing the time to set clocks or to mark important times such as approaching midnight on New Years Eve. All too soon, fewer of us will be able to play the "remember when" game when the topic is dialing the time. Some time back, I noted the sad passage of the telegram, which used to play such an important role in American life. Perhaps dialing the time is not as momentous, but it is nonetheless nostalgic to note its passage.

We're out of time.

Chris Crawford
www.justiceserved.com

North Coast Connections

Thoughts and analysis on technology and life on the North Coast.

Out of time

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